How many visits does my website have? If you have a web page, a blog or an online store, you have surely ever asked yourself this question. Web visits, what we know as web traffic , are a fundamental aspect. It is important to know the visits of a website […]
Monthly Archives: May 2021
The idea of CRM is much more complex than an acronym for customer relationship management . CRM goes beyond being a software or a management model: it can help you manage many tasks and simplify internal processes related to sales and marketing departments. In this post we will explain what […]
Start Business How to avoid selling to … Some years ago it was very common to open the door of our house to a seller of books, armchairs, encyclopedias or insurance. At that time, the commercials divided among themselves the streets and offices they had to go to to knock […]
Start Business How to choose the best candidate … If you have to invest a large part of your time in managing tasks such as social networks and you cannot invest it in the management tasks of your company, you are unaware of the digital tools that exist, you are […]
Start Business The TOP guide to adapt … The digitization of the market is a fact . Sales, marketing, B2B, CRM, automation … these are terms that little by little have been making a dent in the day-to-day of companies. More and more CEOs are realizing that the paradigm shift […]
The 5 Marketing Profiles … The digital marketing is more important than ever for brands in 2021 , we are living. The way we interact, communicate, buy and sell is transforming and with these changes new digital professions emerge , each one specialized in a certain area. Brands are focusing […]
Start Business What is Outsourcing in … More and more companies, especially SMEs , are taking risks by outsourcing online marketing . The advantages of this formula are innumerable and the main disadvantage is that there are still many companies that are unaware of them. If you want to optimize […]
Start B2B Marketing For an inbound strategy … We know what it costs to decide which is the most appropriate solution for you and your company: so many factors depend and influence that sometimes we are not able to determine whether it is better for us to outsource or create […]
only a digital strategy can make it grow exponentially. How can inbound marketing help the industrial sector? Let’s imagine an industrial company is willing to increase its digital marketing budget to increase the number of orders. The manager of industrial company X, specialized in the manufacture of parts for the […]
The sector fairs You have to allocate a large budget to be able to attend fairs in the industrial sector (stand, travel, accommodation …) They continue to work, but can be accompanied by digital strategies that allow you to continue in contact with the potential customers that you have captured […]
inbound marketing strategy If you have reached this page, you will be looking for industrial marketing strategies that help you get more potential customers and increase sales . Yes or no? First I want to explain to you that the digital strategy par excellence is industrial inbound marketing . Why? […]
The last of the keys to Industrial Marketing has to do with ROI or return on investment . At the end of the day, the common objective that both the marketing department and the sales department of a company must pursue should be the growth of the company itself and […]
That it works correctly on both mobile devices and computers. Have a responsive design . Think about the route we want visitors to follow within the website to become leads. How to generate traffic in Industrial Marketing The third of the keys to the importance of industrial marketing has to […]
That it works correctly on both mobile devices and computers. Have a responsive design . Think about the route we want visitors to follow within the website to become leads. How to generate traffic in Industrial Marketing The third of the keys to the importance of industrial marketing has to […]
More and more industrial companies understand this reality and leave their industrial marketing strategy in the hands of specialized agencies. In fact, companies that do not adapt to this digital scenario will most likely remain behind the industrial market and will see how companies that do carry out Industrial marketing […]
marketing To speak of marketing is to speak of a term that is too broad and not very specific. Traditional marketing is not the same as digital marketing , for example. And it is that we can divide marketing into many different typologies, among which of course there would also […]
The company’s website is where we will direct our potential customers. For this reason it is important to have a current website , with an attractive design and quality content . The company’s website must show the identity of the company, what its services are and what products it offers. […]
You already know that the Achilles heel of any company is sales, but how can we do to increase sales? What strategies or techniques exist to increase customers? What is the perfect strategy to grow the sales of your company? In this post we are going to review all the […]
Each social network is different and presents its peculiarities. If we associate YouTube with video, Instagram with photography and Twitter with microblogging, it could be said that LinkedIn is the professional social network. If you want to take advantage of your profile, do not miss these X tips to create […]
When we talk about SEO we almost always refer to Google and the importance of organic content and web positioning . But what about the video? Can you do SEO on Youtube? Yes of course. In fact, if you want your videos to have more views and impact, it is […]
The speed of loading web is a fundamental aspect for any web page and one of the most neglected. When working on a website you tend to focus your efforts on design, usability, navigability … But what about loading speed? If you want to learn how to improve web loading […]
Are you studying a postgraduate degree in SEO or digital marketing? Would you like to dedicate yourself to SEO in a professional way or are you interested in mastering it to carry out your own project? Whatever the situation you find yourself in, it is clear that you are interested […]
When we have to carry out the SEO analysis of a web page or project we need to make use of multiple tools. There are so many factors to take into account when working on SEO that the more resources, free or paid, we have at our disposal, the more […]
Nowadays it is very common for companies to be divided into departments: Finance Department, Human Resources Department, Sales and Commercial Department or Marketing Department, among others. The Marketing Director is in charge of this last department that, with the passage of time, has begun to acquire greater weight within companies. […]
The idea of CRM is much more complex than an acronym for customer relationship management . CRM goes beyond being a software or a management model: it can help you manage many tasks and simplify internal processes related to sales and marketing departments. In this post we will explain what […]
Some years ago it was very common to open the door of our house to a seller of books, armchairs, encyclopedias or insurance. At that time, the commercials divided among themselves the streets and offices they had to go to to knock on the door. Those commercials had a single […]
StartBusinessHow to choose the best candidate …If you have to invest a large part of your time in managing tasks such as social networks and you cannot invest it in the management tasks of your company, you are unaware of the digital tools that exist, you are in charge of […]