Corresponden a un período de un año: agosto de 2018 – agosto de 2019. Influencers en TikTok en Francia en 2020 Aquí están las principales cifras clave para recordar del estudio realizado por la plataforma HypeAuditor, que estudió 3,1 millones de cuentas de influencers en todo el mundo y 38.000 […]
En unos meses, TikTok se ha consolidado como una de las principales redes sociales del mundo. Hace furor con los jóvenes de 15 a 20 años que publican y comparten sus videos de reproducción y coreografías y despiertan mucha curiosidad en los mayores de 30 años. En esta página, puede […]
Este estudio fue realizado por Diplomeo (grupo HelloWork, editor de BDM) con 4.682 encuestados de 16 a 25 años entre diciembre de 2020 y enero de 2021. Resumen de las redes sociales favoritas de los jóvenes y cómo las usan hoy. Las redes sociales favoritas de los jóvenes: Instagram sigue […]
Más de una cuarta parte de los usuarios de Internet de 16 a 64 años también dicen que recurren a las redes sociales en busca de inspiración para hacer o comprar, mientras que el 26,5% dice que visita plataformas sociales específicamente para encontrar productos para comprar. Los especialistas en marketing […]
Cifras clave para Internet y las redes sociales en todo el mundo en abril de 2021. © We Are Social / Hootsuite La actualización del Informe Digital , el estudio global realizado por Hootsuite y We Are Social sobre el uso de Internet y las redes sociales a escala global, […]
If you consider yourself an organized person who likes to work for the client and you have always wanted to be part of a company in the services sector, you are ready to become a commercial administrator. The commercial administrators are in charge of helping with the preparation of the […]
The free SEO courses are a great alternative to learn about search engine positioning and start giving your first steps. They are highly recommended if you manage a web page, a blog or an online store and want to improve the SEO metrics of that domain . Free SEO courses […]
Brand, symbol, logo, slogan or design are elements that identify a business, company or company. A brand is one of the most decisive factors when it comes to driving the positive results of a business, since thanks to the brand image, consumers can distinguish our product or service from the […]
Do you have the need to send a large number of emails, but do not know how to do it in bulk? Today, mass mailing is a very important technique for companies, as it helps them maintain contact with users who are interested in the company’s activity, clients or future […]
In some way with the company . You may have requested information about a product or service, downloaded some content, or subscribed to a service. However, this lead is not yet predisposed to buying, it is a cold lead . That is why the company has to carry out a […]
You in your business. What is lead scoring or how to score potential customers Lead scoring, also known as lead qualification , is a marketing automation technique that consists of giving a qualification to the leads that are part of a database according to their degree of adequacy with various […]
To prepare the user for a sale and to become a final customer. How do we create a workflow? The 3 fundamental steps to follow to create a workflow are: Determine a main objective for each process. Design and implement a communication sequence appropriate to each lead. Once we have […]
Before entering the lead nurturing process: Define buyer persona : We already talked in another post about what buyer persona are and how to define them. In this case we have to define who our buyer persona will be during the process. Depending on the project that we are going […]
Strategy that works like a charm. Users who are interested in a product or service are more likely to download content that broadens the information about those products or services . The downloadable content also allows a wide variety of formats, from eBooks to templates through guides, comparisons … We […]
If you are interested in both Digital Marketing and Inbound Marketing, surely you have heard about lead generation on more than one occasion, but do you really know what it consists of? Read on if you want to know what lead capture is, what are the best lead capture techniques […]
Social networks are a great tool to include within an industrial marketing strategy. And, if we know how to use them correctly, we can achieve great results with their use. We all know that its reach is very wide and today, for example, Facebook has more than 2,300 million active […]
Every day many suppliers and potential clients look for information about companies with which they can collaborate, but are you sure they can find you? Most likely, you will go unnoticed if you do not have a proper website with essential content for other industries. To prevent this from happening, […]
On many occasions it is difficult for us to convince clients of the importance of having a blog on our website. And in the industrial field exactly the same happens. Many find it hard to believe the excellent functionality of a blog in industrial marketing and should not doubt it. […]
If you’ve made it this far, I suppose you’re interested in the phases of the conversion funnel: TOFU MOFU BOFU . We have created this article to teach you how to correctly apply the different phases of the marketing funnel in your company. We are going to start with the […]
Making an infographic means creating a graphical representation of a topic that includes images, maps, charts and information in an orderly way so that the reader gets the message at a glance. In social networks, infographics are the publications that usually have the greatest number of interactions by the reader, […]
All of us at some point have thought about creating free blogs to be able to tell our experiences or simply because we like to write about something in particular . Lately we may wonder if having a blog, whether personal or business, is something viable due to the rise […]
Sometimes we have to design a banner, a logo or make a design from scratch and we stare at the computer screen without knowing where to go. Other times, even if we have a fixed idea, we need a little push or have a base to work on. In both […]
Although there is also the possibility of choosing up to nine different languages, which means that it can be used by a multitude of clients around the world. It allows you to easily and quickly customize one of the almost 900 free download templates available on the web . Or, […]
Email marketing is a strategy with great potential if we use it correctly since thanks to it we will be able to keep a good number of subscribers attentive to our latest news. Designing and creating an optimal email marketing strategy requires work and effort, for this you have to […]
Email marketing is one of the online communication techniques that is most used today and from which we can benefit. A few weeks ago we told some tricks to create a perfect newsletter and we also explained which were the most used free email marketing tools with which to develop […]
Nowadays the memorization and management of passwords is a somewhat complicated exercise since we have a large number of websites that ask us for a username and password to enter. Not only do social networks require a password, but online stores, digital newspapers, online banking, mobile applications … and many […]
The Google search engine has become an essential tool for any Internet user. When we have any questions that arise, most of us always turn to him to find the right information. But sometimes, we do not know how to search or how to get to the specific information we […]