The latest Gatorade campaign takes advantage of the usefulness of virtual reality and will put the viewer in the shoes of JJ Watt, player of the National Football League (NFL, for its acronym in English). This unique action will allow you to live an authentic 360º experience both on the Croatia Mobile Database playing field and in the gym. Related Notes: The first video game console based on virtual reality could appear Pornhub Introduces Its New Gadget: A Twerking Butt And VR Goggles A professional pilot faces the most exciting race of his life through virtual reality
To enjoy this campaign, users only have to enter YouTube from Google Chrome on their desktop computer, or they can even enjoy it from their smartphone with the YouTube application. The video, then, gives the Internet user the possibility to move around the scene at will and visualize what the eyes of the American soccer player see in a true virtual reality experience.
The video accompanies Watt on a busy sports day, so that the user can almost feel the hard training in the field on their own flesh and even the effort of lifting the weights in the gym from all possible angles. The campaign, titled “Behind the sweat” , is signed by the Brother Cell Phone List advertising agency Acres and also includes other pieces starring other sports stars such as the Jamaican athlete Usain Bolt and the tennis player Serena Williams. In just a few days, this video of the NFL player has surpassed 30,000 views on YouTube.